ReviewsBashah

Last year, Stone Brewing teamed up with Scotland’s BrewDog to brew up a collaboration beer, and Bashah was the result: a “Black Belgian Double IPA” (how’s that for a style designation?) that weighs in at 8.6% alcohol by volume. (Yes, this was last year’s beer—this is a review from February … Continue reading

BreweriesBrewDog, No.

I’ve pretty much ignored the PR stunts of Scotland’s BrewDog because, well, they’re just that—stunts. But this is just offensively crude, in my opinion. I will never drink beer (or anything, really) from a bottle packaged in taxidermy roadkill.

Marketing/PRBrewDog’s Nanny State: 1.1% alcohol

If there’s one thing Scotland-based upstart BrewDog is known for, it’s publicity: they know how to get attention and drive a story, for good or ill. Recently they engendered just such publicity with the release of their Tokyo* (yes, for some reason there’s an asterisk in the name), a monstrous … Continue reading