The next Session: Bubbly

No, no champagne or other sparkly carbonation: Derek Harrison of It’s Not Just the Alcohol Talking is hosting the next Session for October, and he’s asking, Is Craft Beer a bubble?

It’s a good time to be in the craft beer industry. The big brewers are watching their market share get chipped away by the purveyors of well-made lagers and ales. Craft breweries are popping up like weeds.

This growth begs the question: is craft beer a bubble? Many in the industry are starting to wonder when, and more importantly how, the growth is going to stop. Is craft beer going to reach equilibrium and stabilize, or is the bubble just going to keep growing until it bursts?

Living in Central Oregon, home to 21 breweries with even more coming up in the next month or two, unsurprisingly I have some thoughts on this “bubble” topic. But you’ll have to wait until Friday, October 4th to read them,

And if you want to participate, then write up your own thoughts and leave a comment on the original post point back to yours.

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