Widmer Brothers Brewing has joined the canned beer movement, and today I received a tidy little package from them highlighting their toe into the canned waters: Hefeweizen in a can.

In addition to the two cans of Hefe, you can see the package included a Yeti vacuum-insulated koozie (think “thermos” but in koozie form), a sticker, and a patch (for sewing onto fabric).

I’ve always liked Hefeweizen, and I think it’s the perfect Widmer offering to appear in cans; perhaps in this case I’ll test and write about how well this particular metallic koozie works for keeping the beer cold. We’ll see.