Apparently, Miller will be testing a new fruit-flavored beverage.
The Milwaukee brewing company will test a product called Brutal Fruit in Seattle, Tampa and Richmond, Va., beginning March 14. Miller says the product is fruit juice with five percent alcohol, much like beer. It’ll come in four flavors — strawberry, mango, kiwi and raisin-like litchi.
Eh, okay. Hey Miller, here’s a hint: if you want a fruity malt beverage to succeed here, don’t pin the success on a fruit that nobody in this country has ever heard of.