Category Archives: Marketing/PR

Received: Deschutes Hop Henge, 2014 edition

Yes, even though it’s still the final month of 2013, I received a bottle of Deschutes Brewery‘s 2014 Hop Henge Experimental IPA: This year’s “monument to hops” is 9.3% abv and 99 IBUs, and brewed with Chinook hops and two as-yet-unnamed experimental hop varieties. I’ll have more to note when I drink it.

Received this week: Local winter ales

I was fortunate to pick up a couple of (complimentary/marketing) winter seasonal beers this week from Worthy Brewing and McMenamins Old St. Francis School: I stopped in at Worthy on Thursday after work to try the premier release of their new Powder Keg Winter Ale, a “winter IPA” that’s 7.1% abv, and ran into both my friend Lindsay Landgraf (Worthy’s social media and PR person) and Brewmaster Chad Kennedy. We chatted up beer and the … Continue reading →

The United States of Beer (a la 33 Beers)

I’ve been remiss on blogging about one of the coolest things to come my way for a while now: The United States of Beer Tasting Map, from 33 Books (the maker of the excellent 33 Beers tasting booklets). This one was sent to me to check out and review (if I so chose) and I received it right about the beginning of October (told you I’d been remiss!): If you remember the novel tasting idea … Continue reading →

Received: Shock Top Ghost Pepper Wheat

The latest of the experimental line of Shock Top “festival” beers—small batch, unique variants of Shock Top that aren’t for sale and are only debuted at beer festivals around the country—arrived for me today, and the name alone gives me a bit of pause: Ghost Pepper Wheat. (I do kind of like the simplicity of placing the beers in a gunnysack.) According to the insert, the beer is infused with ghost peppers (one of the … Continue reading →

Received: Calapooia Norman Ale

Here’s an interesting package that came for me yesterday: The new Norman Ale from Calapooia Brewing out of Albany (Oregon); the brewery teamed up with Pacific Northwest band Norman to brew and release this beer (a Northwest Pale Ale) with the release of Norman’s new album, Into the Eventyr, coming out next month. Obviously beer-and-music collaborations aren’t a new idea, but it’s a cool concept nonetheless and I’m looking forward to listening and review both … Continue reading →