Budweiser’s flavored beer mixers

I don’t remember who or where I got this link from, but I’d bookmarked it last week and then forgot about it: Hot melon in your Budweiser? It’s about Anheuser-Busch’s new "beer mixers":

The Belgians love their cherry beers. Americans like to squeeze lime into their longnecks. Now Anheuser-Busch Cos. figures beer lovers are ready for its new fruity beer additives called Spykes.

Analysts see it as a baby step taken by the nation’s largest brewer toward diversifying its beer portfolio. Spykes is a malt liquor with a 12 percent alcohol content that can be mixed or taken as a shot, and is slightly caffeinated, for a kick.

Packaged in 2-ounce bottles, Spykes comes in such flavors as Spicy Mango and Spicy Lime — with the “spicy” referring to a slight, jalapeno-like burn on the finish — as well as Hot Melons and Hot Chocolate.

Personally, these sound a bit gross; if I want "flavored" beer, then I’ll turn to craft beers that are brewed that way. But I suppose the snarky side of me wants to point out that if you’re drinking the flavorless (or worse) Anheuser-Busch beers, then perhaps a squirt of syrupy fruit flavoring is in order.

2 Responses to Budweiser’s flavored beer mixers

  1. eric says:

    i had the opportunity to sample one of these things at a gathering a while back. not a good thing for beer. of course, may be it’s ab’s way of trying to make their beer taste better… didn’t work for me though. i took one small sip and the rest ended up in a trash can.

  2. keeneye says:

    The D&D downtown had these a few months back — they let Whitey and I try one. I think it was a berry flavor of some sort. They were told by their distributor that they were going to be the next "big thing", but I shrugged it off as a gimick.

    They might still be selling them…