American Macro Week: Coors

American Macro WeekThe original Coors is known as "the banquet beer" though I have to admit I don’t know why. I suppose because they consider it so good that it’s appropriate for a banquet?

Forget about Coors Light, this beer is an(other) American classic. The spoiler is, I was very pleasantly surprised with this beer; it’s quite good for what it is. And I love the simple, straightforward design of the can… this is the same company that produces Coors Light?

As usual, served up from the 24-ounce can right out of the fridge.

CoorsAppearance: Golden yellow, a nice deeper hue of copper-gold, pale but not nearly as pale as its cousin Coors Light. Head is more substantial, too… white and a bit rough, but there.

Smell: Ah, the grainy "beer" aroma that to me is iconic of the American light lager… like MGD, only better. Fairly clean.

Taste: Cold, malty, a tad more hop character here than in many (most?) of the others. Still very light and has almost no aftertaste, but you can tell this is beer.

Mouthfeel: Light-bodied, but substantial—I don’t get "watery" or "thin." There’s some body here.

The verdict: I’m actually quite surprised as this is far better than I’ve been coming to expect! Looks, smells, and tastes the role of "beer"… no off-flavors or alternative grains/adjuncts (corn) that I can detect. For what it is, it’s top of the class so far. Very drinkable.

On BeerAdvocate, it scores a grade of C- (the Bros. give it C). On RateBeer it scores 1.62 out of 5 and is in their 2nd percentile.


  1. I think you nailed it. Coors is just a solid, very drinkable beer best enjoyed ice cold on the deck, fishing trip, or just about anytime. I enjoy a Sam Smith Imperial Stout or Anchor Steam just as much as the next guy, but there’s no way Coors deserves a score as low as 1.62 our of 5.

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